Thursday, June 04, 2009

Digg Announces Reddit-Like Ad Platform

Digg has announced it's own ad network - Digg Ads, a Reddit like ad platform that they plan to launch in a few months. The Digg Ads would appear alongside regular stories. The sponsored content would look similar to the regular Digg content except that they would be clearly marked as a sponsored listing.

The ads would be linked to various stories, video trailers, independent product reviews – many of the same types of content that one gets to see on Digg every day. Here’s an example of what the ads might look like:

Digg Ads
The user would be able to vote for the ads much like Reddit which encourages its users to Reddit ads that appear on the site. The goal here is to give advertisers a way to present content related to their brands and get immediate input on whether it’s relevant to the Digg audience, or not. The more an ad is Dugg, the less the advertiser will have to pay. Conversely the more an ad is buried, the more the advertiser is charged, pricing it out of the system.

Now with even Digg launching its own ad network, wonder what Ev is planning for Twitter.


10 Comment:

Sh@rMi said...

Chronicles of R seems to be really very active unlike you..:(

where r you?
How r you?

sharmi

David Bruce Jr said...

So we can vote if we like the ad?

I'm not sure how that's likely to work out, digg has a lot of marxist, anti business, entitlement happy, the web should be free zealots...

I just started testing ads on bing.com and facebook and was thinking about paying for ads on digg... will have to see the complaint factor before I add my credit card info to digg

Bertholomeuw said...

In the end they just find traffic for their advertisement campaign.

jaxrogue said...

Ah, but will it be a good alternative to Google adsense? That is the question.

Alaska Lodge said...

Cool.. Saved and bookmarkerd

Louie said...

Good to hear that Digg Ads would be released.
That's a new stuff. We should give a bow...

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Manolo Blahnik said...

Very useful info about digg. Thanks for sharing.

cupider said...

Finally,Digg also comes with its own ad network.People on digg network were waiting for this.I hope it will be better then what we all were excepting.

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